About Us

Cal Faino is a 44-year veteran of Consumer Marketing, including 31 years with R.J. Reynolds Tobacco Company. As Senior Director of Database Marketing at RJR, he led the Tobacco Industry’s premier database marketing department. Since retiring from RJR in 2007, Cal has continued to use his extensive experience and problem-solving skills to design and implement data-driven marketing programs for a wide variety of clients in other industries.

Cal’s passion is skiing. Growing up in Idaho, he was able to ski many of the great resorts in the West—Sun Valley, Jackson Hole, Alta, etc. Since moving to North Carolina more than 30 years ago, Cal mostly skis the slopes in North Carolina and West Virginia. However, he still loves fresh powder and it made perfect sense to open a second office in McCall, Idaho.

He has 15 years of experience working on a wide range of design projects for medium and small companies in many different industries.

Pat is Clarion’s lead graphic designer. Pat applies a strong understanding of design concepts to every print and web project. He has a degree in graphic design from Savannah College of Art & Design.

It is no accident that Pat lives in McCall, Idaho. He loves the outdoor lifestyle and McCall has plenty of it. In the winter, there is downhill and cross-country skiing, snowmobiling, and snowshoeing. For the rest of the year, there is kayaking, boating, hiking, mountain and road biking, camping, and off-roading.

Rick has over 12 years of experience leading IT Organizations. In addition, he has 13 years as a senior developer with experience working for organizations in a wide variety of industries, including RJ Reynolds Tobacco Company, Volvo, Novant Health, Tyco,EDS, and Concinnity Marketing & Technology. EDS, and Concinnity Marketing & Technology. As CTO, Rick ensures that our systems and infrastructure meet the needs of our clients and our company. Since Clarion specializes in data-driven marketing, Rick is involved in every client engagement. He ensures that we leverage the right technologies and have the right resources available to successfully complete our clients’ marketing initiatives.

Rick loves the outdoors--camping, hiking, and running. He spent his childhood wandering through the rain forests of Panama and hiking in the Rocky Mountains of Colorado. In his early twenties, Rick served in the military for eight years. As a University of Michigan graduate, Rick is also partial to Wolverine football and basketball.

Millard is a full stack .Net programmer with 34 years of experience,working with companies in a wide variety of industries,including RJ Reynolds Tobacco Company, Santa Fe Railroad (BNSF), TIAA, and Concinnity Marketing & Technology. As the Senior Programmer/Architect Millard is responsible for developing/designing databases, producing back-end program code, and developing applications. His focus is on making sure that our technology solutions match the needs of our clients and that the solutions are implemented effectively and efficiently.

Millard has played the piano since he was five years old. He learned to play by ear and was on a path to learn classical music and music theory--even though he was more interested in playing football. Millard went on to play football at the University of Oklahoma. However, he never lost his love of playing music. In recent years, he has produced or reproduced songs for various non-professional singing groups. Making music is something Millard loves to do.

As a leader in client service, Kelly is very good at balancing strategy and execution to deliver projects on spec, on budget, and on time. She also excels at providing clients with timely tracking reports and analyses of their data-driven marketing programs. Kelly’s attention to detail and communication skills make her an asset to Clarion’s clients. In addition to managing existing client relationships, Kelly is an active member of the Company's business development team.

After graduating from Dartmouth College, Kelly and her husband moved to Winston-Salem and started a family. They now have three beautiful daughters. Kelly enjoys being outside (especially at the beach!), learning new things, playing the piano, and singing in her church. She is also lead singer of "Fine by Me" and performs at events across the state.

Andy is a front-end web developer with 15 years of experience building and maintaining websites across a wide range of projects. He has a strong foundation in HTML, CSS, and jQuery, and has evolved alongside the industry—adopting modern layout techniques like Flexbox and CSS Grid while focusing on clean, efficient, and maintainable code.

He continues to refine his workflow by moving toward more flexible tools and systems, including SCSS-based builds and structured component approaches. Balancing agency work and freelance projects, Andy is known for solving problems quickly, adapting to new technologies, and consistently delivering polished, reliable results.